The € monument and the capitalocentrism

Authors

  • Victor Sardenberg Leibniz University
  • Beatriz Chnaiderman Lacanian Field Forum, Sao Paulo, Brazil

Keywords:

Capitalocentrism, Selfie, Monument, Euro, Subjectificities, Identities

Abstract

This article focuses on the Euro monument in Frankfurt am Main as a tool to understand the production of subjectivities in the present capitalocentric era through data construction and its digital reproduction. It explores what kinds of desires are being formed by people that share photos and selfies with the monument in social media and concludes with a depiction of how our new system of values centred in the generation of Capital is forging a new kind of subject.

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Author Biographies

Victor Sardenberg, Leibniz University

He is an Architect and Urbanist and holds a Master of Arts in Architecture and Urban Design. He is an Associate Researcher on Digital Methods in Architecture at the Hannover Leibniz University, and studies Curation of Public Art in the Valand Academy, Gotenburg. His interests are in aesthetics and computation, and digital drawing and fabrication methods.

Beatriz Chnaiderman, Lacanian Field Forum, Sao Paulo, Brazil

She is a Bachelor of Psychology and a psychoanalyst member of the Lacanian Field Forum, Sao Paulo, Brazil. Her research interests focus on psychoanalysis and aesthetics.

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Published

2019-12-13

Issue

Vol. 1 No. 19 (2019): V!19 The Construction of Information

Section

Tapete